Დაგდაგანი (Dagdagani) is the most-played local artist in Georgia. But the top-streamed artist in Côte d’Ivoire, Belgian-Congolese rapper, singer, and songwriter Damso, sets the West African nation apart from the other markets on this list. The 24-year-old singer’s unique sound combines traditional instruments with English-language rap and a steady beat.įor most of the new markets, U.S.-based creators take up the bulk of the top slots. Beyond Azerbaijan, all three top local artists- Xpert, Epi, and Okaber- claim their biggest listening bases in Turkey, the U.S., and Russia.įandom goes deep in Cambodia: Eight out of 10 of the most-played local songs in the country are by local artist VannDa-វណ្ណដា. AzerbaijanĪzerbaijan sits between the Caspian Sea and the Caucasus Mountains, but its artists are starting to find their footing both within and outside the region. Then, get to know a little bit of each country’s sound by streaming the top song from a local artist. The one thing each location has in common? Everyone loves Today’s Top Hits !Ĭheck out some of the unique findings from seven of the 80+ markets below. We’ve seen a few things: Local artists and genres are beloved in their markets superstars from around the world can find new listeners in these locations and the music of these new markets is already proliferating across continents and the globe. It’s been more than 90 days since Spotify expanded at this scale, so we took the opportunity to dig into the data.
Through these launches, we’re helping to ensure that sounds and stories that once remained local can now reach a global audience. We reached this milestone just a few short weeks later. Back in February, during our Stream On event, we announced plans to expand Spotify to 80+ new markets worldwide-our biggest expansion to date.
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